Delfrance Atelier · For brands

Styles that fit just right.

I help brands dress the woman who runs her life: elegant, comfortable cuts that truly suit her, that sell, and that come back less often as returns.

Discover the audit

Istituto Marangoni · Chambre Syndicale de la Haute Couture · Vivienne Westwood · 20 years running a label

WISDOM DELFRANCE — runway show in Hangzhou

The problem

Your best customer knows what she wants. Do your styles?

Returns are rising.A waist too low, an armhole too tight, a hem in the wrong place: a few centimetres are enough to send a piece back.

She doesn't see herself in it.She is active, demanding, and wants elegance without constraint. She buys less when nothing feels like her.

Reports don't fix anything.What you need are corrected patterns and a team that knows how to do it again on its own.

Services

Start with an audit. Decide the rest afterwards.

Fit & Customer Audit

Fixed price · no commitment to continue

€1,500

  • Review of 5 to 10 key styles, your returns and your best-sellers
  • Pattern corrections ready to apply, not a report
  • A workshop with your product team: the method stays with you
Request an audit

Product design

Per style or as a capsule

€1,500 – 3,000 per style

  • Styles designed for the woman who runs her life
  • Tech packs and measurement charts
  • Prototype and fitting follow-up
  • Capsule of 6 to 10 styles on quotation
Discuss a project

Support

During development and the first season

€1,000 per month

  • Follow-up of returns and reorders
  • In-season corrections
  • Returns review 60 days after launch
Let's talk

Manufacturing

Europe first

Europe · China on request

  • Production in Europe, true to your brand image
  • Sourcing in China only if you wish
  • Introductions to factories I know
Let's talk

The process

Concrete, step by step, with a stopping point at each one.

Call

30 minutes to understand your brand, your customer and your returns.

Audit

Your key styles reviewed, corrections delivered, workshop with your team.

Design

If you decide so: new styles, prototypes, fittings.

Follow-up

First selling season, returns analysed, reorders adjusted.

A case study

WISDOM DELFRANCE

A collection designed for the Chinese market, in competition with five Italian designers. From concept to production in five months, presented on the runway in Hangzhou to 5,000 buyers: the best-selling collection of the competition, with more than 100,000 pieces sold.

See the project

Delfrance Ribeiro

Who I am

Delfrance Ribeiro

Trained at Istituto Marangoni in Milan and at the École de la Chambre Syndicale de la Haute Couture in Paris, I worked for the house of Vivienne Westwood, first in London and then in Paris.

For 20 years I have run my own women's ready-to-wear label. I know your constraints from the inside: the calendar, the margins, the minimum quantities, the leftover stock. I don't deliver theory: I deliver styles.

Press

Frequently asked questions

What brands ask me.

My team already knows our customer. What do you bring?

A designer's eye on cut and drape, and concrete corrections to your styles. The workshop with your team leaves them the method for what comes next.

Will you change my brand's DNA?

No. I work on your styles, your fabrics and your image. My role is to make them fit better, not to replace them with my own style.

What happens after the audit?

Nothing mandatory. You keep the corrections and the method. If you want to go further, we decide the next step together.

Do you work with brands outside France?

Yes, in Europe and internationally. Write to me in the language of your choice.

Let's talk about your styles.

A 30-minute call to see whether the Fit & Customer Audit can help you.

Book a call
Contact us for further details

contact@delfranceribeiro.com

Paris, France